Monday, October 17, 2016

How lots Will Drivers Pay for excessive-Tech gadgets?



A majority of U.S. drivers are willing to pay as a great deal as $1,499 to have excessive-tech entertainment and protection devices in their automobiles as consumers demand greater connectivity, according to a Harris ballot .
again-up cameras, USB ports and phone charging are most of the top dreams, in step with the online survey of 1,033 car owners accomplished for researcher AutoTrader.com. approximately 55 percent stated song streaming offerings which includes the ones of Pandora Media Inc. and Spotify Ltd. make driving greater enjoyable.
advanced automobile technologies may be on display on the purchaser Electronics show starting in Las Vegas on Jan. 6, inclusive of self-using cars, dashboards included in curved touch displays and vehicles managed by smartwatches. Automakers and suppliers are searching for a piece of the $11.3 billion in manufacturing facility- set up technologies going into cars this yr, consistent with the customer Electronics affiliation.
“consumer electronics are speedy turning into a spectacle in the car enterprise,” Michelle Krebs, an analyst for AutoTrader, stated in a announcement these days. “customers are spending greater money and time on car technology and they may be particular about what they’re buying.”
If automakers come up with clever era that’s clean to use, 51 percentage of those surveyed said they could be willing to pay as much as $1,499 for it. half additionally said they might wait about a yr to get a car with the advanced features they need.
promoting point
In-automobile technology is the top promoting point for 39 percentage of vehicle consumers, as compared to the 14 percent who care most approximately horsepower and coping with, consistent with a survey from consulting company Accenture percent. internet-related vehicles international will grow more than fourfold to 152 million by way of 2020 from 36 million now, in line with researcher IHS automotive.
The AutoTrader survey, conducted in October, additionally determined that even as handiest 3 percentage of automobile proprietors have wi-fi in their vehicles, nearly -thirds of these use it each day. approximately forty eight percentage of respondents expressed a choice for in-car wi-fi. And 52 percent stated automakers must invest to enhance data and leisure systems, rather than rely upon better integrating smartphone features into dashboard touch screens.
“We’re within the records generation and buyers are knowledgeable and they may be adamant approximately the capabilities they want,” Krebs said. “From manufacturers to providers and even aftermarket client electronics agencies, this have a look at shows us that there may be still masses of possibility in the vehicle electronics marketplace.”
Qualcomm concepts
Qualcomm Inc. today showed high-speed internet get admission to era in a 2015 Maserati Quattroporte GTS and a 2015 Cadillac XTS. The idea motors, the use of Qualcomm’s modern day processors, exhibit how services determined on smartphones and tablets are making their way into automobiles.
Symposium Panelists Say New car technology may not decrease coverage rates
The Cadillac idea uses Google Inc.’s Android operating gadget in dashboard touch displays with snap shots that show navigation, track and live streaming of sports activities, information and enjoyment. The Maserati idea has BlackBerry Ltd.’s QNX running system in rear-seat leisure systems with contact monitors which have pill-like swipe-and-pinch controls and voice recognition, Qualcomm stated in a statement.
FCA US, formerly Chrysler institution, these days said it’s including services on its Uconnect dashboard infotainment machine that assist drivers discover a vehicle in a parking lot, provide navigation locations to cars remotely and automatically ship e-mails on a car or truck’s mechanical health. FCA stated it additionally redesigned the Uconnect get admission to app to make it feature faster and more intuitively.
report Exhibitors
A document 10 automakers are showing their wares at CES on an show off area the dimensions of 3 soccer fields. Ford Motor Co. leader executive Officer Mark Fields and Daimler AG CEO Dieter Zetsche will supply keynote speeches on the convention.
the amount of showcase area at CES dedicated to automobile technologies has nearly doubled during the last 5 years to one hundred sixty five,000 square ft (15,000 square meters), in keeping with Tara Dunion, a spokeswoman for the display.
almost one-1/3 of U.S. households now very own a automobile that has an digital infotainment device, consistent with the client Electronics association.

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